I wasn't happy with Woolworth's claim about their new Fresh Food logo when they released it... "Australia's new symbol for Fresh Food"
Now Apple are challenging the design.
This will be interesting to watch.
While Woolworths claim to be the "Fresh Food People" they also retail Mobile Phones, Petrol, Booze, Specialist Electronics, Gambling, Home Hardware etc. Their "Peeled Apple" logo features in some of these non fresh food retail outlets, so attention from Apple is understandable.

Blame the Better Half, Apple Aus, David Poque and Google.
In a casual manner she says.. "You can buy an iPhone 3GS from Apple.com.au, no strings attached".
I can and after visiting phone dealers on the strip, I can't get one from them without signing my life away.
I recalled this 3GS review by David Pogue...
At this point, the usual 10 rational objections to the iPhone have been whittled down to about three: no physical keyboard, no way to swap the battery yourself and no way to avoid using AT&T as your carrier.
Pogue's remaining objections don't apply as I like the 3G keyboard, battery life has never been a problem and there's no AT&T in Oz.
That leaves the matter of price.
While denying any interest in my 3G, the main squeeze suggests that the bargain price on the holiday house means there's cash in the bottom drawer plus Google sent some timely cash.
Indulge myself or show some restraint?
I'll pick restraint, and soak up more subtle pressure from the cool and curvy instigator, like this one..so what App's are on your 3G?
Update: Subtle pressure is being applied. The cook spent last night agonising over suitable iPhone cases! Seems like the red Sena tickles her fancy.
Update: Breakfast pressure was too much. One iPhone 3GS and one red Sena case are on their way from Apple.au
Update: This silliness has been resolved. Common sense prevailed and Eucalyptus is now available.
Mr.Jobs, get back to work, call in the App Store staff and start firing people.
If you’re wondering why Eucalyptus is not yet available, it’s currently in the state of being ‘rejected’ for distribution on the iPhone App Store. This is due to the fact that it’s possible, after explicitly searching for them, to find, download from the Internet, and then read texts that Apple deems ‘objectionable’. The example they have given me is a Victorian text-only translation of the Kama Sutra of Vatsyayana.
The Kama Sutra isn't part of this beautiful Book Reader. It's downloadable from the Interwebs. It's on Macs all around the world. It can be downloaded and read using Safari.
Another over the top and arbitrary Apple App Store disgrace.
They are slow learners.
via: DaringFireball
I've spotted the Google Chrome Ad at NYT Online and hear there will be TV commercials as well.
As Apple and Google share board members, can I ask what people with a Mac do? Oh... wait in line, as usual.
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