wow factor

Running the Numbers

Chris Jordan conveys consumerism and it's related numbers with powerful, profound and beautiful photographs.

My hope is that images representing these quantities might have a different effect than the raw numbers alone, such as we find daily in articles and books. Statistics tend to feel abstract and anesthetizing, making it difficult to connect with and make meaning of 3.6 million SUV sales in one year, for example, or 2.3 million Americans in prison, or $12.5 million spent every hour on the Iraq war.

via: Daring Fireball